Our story started the way a lot of modern love stories do — on Instagram. Cori was traveling the country in a camper van, chasing wide open spaces and sharing her adventures online. Jordan, a longtime adventurer, barber, and maker of all things beard care, was planning to take his barbershop on the road with a van build of his own. Thanks to the mysterious ways of the algorithm, Jordan stumbled across Cori’s page — and the rest is history.

So if the algorithm brought you to us too - that's a good omen.

We believe in trusting your instincts. That’s what brought us together, and it’s what led us to create Good Omens.

With decades of experience behind the barber chair (Jordan) and just as many years spent in search for more natural products (Cori), we knew there had to be a more thoughtful way to approach shaving. We wanted something natural, effective, and made with care—something that feels like self-care and not an afterthought.

Good Omens is our answer to that. It’s a line of products that reflect what we value most: simplicity, quality, and taking a little time for yourself each day. Whether you're getting ready for a big event or rinsing off after a long hike, these are products made to support your routine—not complicate it.

We know a good thing when we see it. We found it in each other, and now, we’re proud to share it with you.

Welcome to Good Omens!